Design for everyone,
is design for

ethos is a design collective that seeks to create a more equitable future by creating space for marginalized voices and perspectives. We cover fresh and critical approaches to inclusive design.

Bringing race, gender, and intersectionality to the forefront of design practice.

Recent Posts
Exploring race, gender, and identity in Virtual Reality
In this talk we sit with Zoe to discuss Igbo design culture and norms. We are a design collective that seeks to create a more equitable future by creating space for marginalized voices, stories, and cultures.
WATCH VIDEO
Design + Equity
Exploring race, gender, and identity in Virtual Reality
In this talk we sit with Zoe to discuss Igbo design culture and norms. We are a design collective that seeks to create a more equitable future by creating space for marginalized voices, stories, and cultures.
WATCH VIDEO
Reckoning with Design Thinking
Design Thinking’s default stance is to design for people and not with them. In this talk we share stories and reflections around reckoning with this power asymmetry.
WATCH VIDEO
Design + Equity
Reckoning with Design Thinking
Design Thinking’s default stance is to design for people and not with them. In this talk we share stories and reflections around reckoning with this power asymmetry.
WATCH VIDEO
Design + Equity
The importance of designing beyond inclusion
In recent times, Inclusive Design and Diversity & Inclusion have been hot topics in the big tech industry. In this talk, we introduce and discuss alternative approaches to help us think differently about inclusion.
Design + Equity
The importance of designing beyond inclusion
WATCH VIDEOWATCH VIDEO
In recent times, Inclusive Design and Diversity & Inclusion have been hot topics in the big tech industry. In this talk, we introduce and discuss alternative approaches to help us think differently about inclusion.
Design + Equity
The importance of designing beyond inclusion
In recent times, Inclusive Design and Diversity & Inclusion have been hot topics in the big tech industry. In this talk, we introduce and discuss alternative approaches to help us think differently about inclusion.
Design + Equity
The importance of designing beyond inclusion
In recent times, Inclusive Design and Diversity & Inclusion have been hot topics in the big tech industry. In this talk, we introduce and discuss alternative approaches to help us think differently about inclusion.
Design + Equity
The importance of designing beyond inclusion
In recent times, Inclusive Design and Diversity & Inclusion have been hot topics in the big tech industry. In this talk, we introduce and discuss alternative approaches to help us think differently about inclusion.
The importance of designing beyond inclusion
WATCH VIDEOWATCH VIDEO
In recent times, Inclusive Design and Diversity & Inclusion have been hot topics in the big tech industry. In this talk, we introduce and discuss alternative approaches to help us think differently about inclusion.
Design + Education
The designer's critical alphabet
The designer's critical alphabet is a gateway to understanding design thinking through a critical lens. Each card introduces concepts and theory to help designers reflect on race, gender, and intersectionality in their work.
Design + Education
The designer's critical alphabet
WATCH VIDEOWATCH VIDEO
The designer's critical alphabet is a gateway to understanding design thinking through a critical lens. Each card introduces concepts and theory to help designers reflect on race, gender, and intersectionality in their work.
Design + Education
The designer's critical alphabet
The designer's critical alphabet is a gateway to understanding design thinking through a critical lens. Each card introduces concepts and theory to help designers reflect on race, gender, and intersectionality in their work.
Design + Education
The designer's critical alphabet
The designer's critical alphabet is a gateway to understanding design thinking through a critical lens. Each card introduces concepts and theory to help designers reflect on race, gender, and intersectionality in their work.
Design + Education
The designer's critical alphabet
The designer's critical alphabet is a gateway to understanding design thinking through a critical lens. Each card introduces concepts and theory to help designers reflect on race, gender, and intersectionality in their work.
The designer's critical alphabet
WATCH VIDEOWATCH VIDEO
The designer's critical alphabet is a gateway to understanding design thinking through a critical lens. Each card introduces concepts and theory to help designers reflect on race, gender, and intersectionality in their work.
Design + Equity
Exploring race, gender, and identity in Virtual Reality
In this talk we sit with Zoe to discuss Igbo design culture and norms. We are a design collective that seeks to create a more equitable future by creating space for marginalized voices, stories, and cultures.
Design + Equity
Exploring race, gender, and identity in Virtual Reality
WATCH VIDEOWATCH VIDEO
In this talk we sit with Zoe to discuss Igbo design culture and norms. We are a design collective that seeks to create a more equitable future by creating space for marginalized voices, stories, and cultures.
Design + Equity
Exploring race, gender, and identity in Virtual Reality
In this talk we sit with Zoe to discuss Igbo design culture and norms. We are a design collective that seeks to create a more equitable future by creating space for marginalized voices, stories, and cultures.
Design + Equity
Exploring race, gender, and identity in Virtual Reality
In this talk we sit with Zoe to discuss Igbo design culture and norms. We are a design collective that seeks to create a more equitable future by creating space for marginalized voices, stories, and cultures.
Design + Equity
Exploring race, gender, and identity in Virtual Reality
In this talk we sit with Zoe to discuss Igbo design culture and norms. We are a design collective that seeks to create a more equitable future by creating space for marginalized voices, stories, and cultures.
Exploring race, gender, and identity in Virtual Reality
WATCH VIDEOWATCH VIDEO
In this talk we sit with Zoe to discuss Igbo design culture and norms. We are a design collective that seeks to create a more equitable future by creating space for marginalized voices, stories, and cultures.

meet the founder

Hope Idaewor is a Design Researcher with a background in Engineering, Design, and Master of Human Computer Interaction. Her work focuses on co-created, sustainable, and culturally sensitive digital, virtual, and physical experiences and products.

join the conversation

we are brewing up something special and would love for you to join the conversation regardless of your design experience. sign up to receive access to our articles and talks once we launch January 2021.

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